Master P gets praise for Black ownership remarks as he promotes noodles

Master P has always promoted independence. The legendary rapper built his No Limit Records empire by selling albums from his trunk. He later diversified his empire by stepping into dozens of other business ventures, including investing in and becoming a partner of the 1990’s popular chip brand Rap Snacks.

Last year,  Master P, born Percy Miller, announced the creation of his own ramen noodles, Icon Ramen Noodles under the Rap Snacks brand. In the announcement, Miller called himself Chef-Boy-Ar-P, and offered business advice.

READ MORE: Master P loves Ramen Noodles so much, he created his own brand

“I grew up on noodles now I created my own brand. Start small and build. Get you some product if you want to be successful.”

LOS ANGELES, CALIFORNIA – OCTOBER 26: (L-R) Romeo Miller and Master P attend the REVOLT X AT&T 3-Day Summit In Los Angeles – Day 2 at Magic Box (Photo by Phillip Faraone/Getty Images for REVOLT)

In a new video on Twitter, Master P and his son, Romeo Miller say that Icon Ramen Noodles will put money “back into the community.”

Master P asks, what has Ramen done for the black community??? 🤔💯 pic.twitter.com/fRjx1AdpSq

— MoorInfo (@MoorInformation) May 5, 2020

The product launch has earned the legendary rapper well-deserved praise. The Hip Hop Guru said, “Master P’s marketing movement, entrepreneurship, and success will be studied for years.”

Salute Master P.

– No Limit Records.
– No Limit Entertainment.
– Clothing/Sneaker Line.
– Cable network.
– Rap Snacks.
– Real Estate.
– Played in the NBA.
– Noodle business.

Master P’s marketing movement, entrepreneurship, and success will be studied for years. 💯 pic.twitter.com/CPAFrWkxnk

— TheHipHopGuru (@thhgurutv) May 5, 2020

 

Twitter users even called for a documentary about Master P’s business acumen.

A documentary on Master P life would be dope, nigga is a genius 🙌🏾

— Cleef 🇭🇹 (@LawrentzN) May 5, 2020

Icon Ramen Noodles will also pair flavors with hip-hop icons. Last month, Bay Area legend E-40 posted on Instagram that his flavor would be Beef Prime Rib, while Boosie will be Louisiana Hot and Spicy Chicken. Miller himself will be featured on the Creamy Chicken Gumbo flavor.

 

View this post on Instagram

 

The Rap Snacks icon noodles… the go to Snack after you get home from the club Coming to a store near you @masterp @e40 @officialboosieig #rapnoodles @askfly1 #rapsnacks #rapsnacksigotchips #theculture #thesnackculture #snackvibes #rap #rappers #hiphop #repost

A post shared by E40 Hip-Hop Mogul 🎩 (@e40) on Nov 21, 2019 at 5:22pm PST

The flavors of the noodles are inspired by Miller’s New Orleans roots. Flavors will include Creamy Chicken Gumbo, Hot N Spicy Cajun Shrimp, Spicy Picante Chicken, and Sirloin Steak Beefy. According to the Instagram post, the noodles can be cooked in the microwave or on the stove.

READ MORE: Master P’s Rap Snacks headed to 4,200 Walmart stores nationwide

Like Rap Snacks, Icon Ramen Noodles will be available in stores around the country, including Walmart.

Miller co-owns Rap Snacks with business partner James Lindsay. In an interview with Black Enterprise last month, Lindsay said that his goal is “for Rap Snacks is to make it one of the biggest brands in the world.”

The post Master P gets praise for Black ownership remarks as he promotes noodles appeared first on TheGrio.

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Cynt Marshall Law: COVID Crisis Management from the Dallas Mavericks’ CEO

One of the upsides of crises is that they can offer clarity, although it may take a while to see the forest for the trees. Since the NBA shut down on March 11 has Dallas Mavericks CEO Cynt Marshall sheltering at home with Kenneth, her husband of 37 years, she has become much clearer about a few key things.

For example, dogs may be man’s best friend, but they’re not Marshall’s. After her daughter’s dog, Louie, hung out at her house for a few days—lounging in the backyard when Marshall wanted some air and on her treadmill when she wanted to work out—she was real clear: “Louie had to go,” she said, in an “On the Clock” interview from her now Louie-less home.

Also clear: “Kenny needs a hearing aid,” Marshall said of her husband. Normally on the road much of the time, she has discovered that there are multiple TVs on in the house, simultaneously, all day, at top volume. It’s something she plans to help her hubby tend to when they (and the NBA) finally come out to play.

Most of all, though, Marshall has become much clearer on what it takes to lead the Mavericks organization through a crisis. Having been hired by team owner Mark Cuban two years ago, in the midst of one of the worst sexual harassment scandals in sports history, Marshall’s crisis management muscles were already well-honed.

As a survivor of domestic abuse in her childhood home, colon cancer, several miscarriages, and the death of a child, Marshall knows what it is to face the unthinkable and come through it. But the global pandemic that has now shuttered all professional sports and most of the world posed a challenge unlike any she’d confronted before.

“During the first couple of weeks, you’re in shock,” she said. “You can’t believe people are dying. You can’t believe you’ve been forced into your house and told to stay.” But Marshall, who lauds NBA commissioner Adam Silver for his bold leadership in making the right choice to keep everyone safe, says she soon developed her own cadence for her organization and stunning clarity about what it would take for them to navigate the shutdown intact.

“I call it my new dot-com,” said Marshall, who has sent her customized prescription for enduring this crisis to her entire team:

Cynthia Marshall at the 2019 Women of Power Summit (Black Enterprise)

Compassion

— And plenty of it, for yourself, your family, neighbors, and colleagues. And especially for those hardest hit by the coronavirus.

Community

Marshall said she has always been “obsessed with service” and with the current slate of needs being bigger and more critical than ever—especially in the black community—now is a time to double down on what you can do to help others, even from the confines of your home. Get creative, she urges, and give back!

Communication

Even within the rules of physical distancing, social and emotional connection is not only still possible, it’s more important than ever. People need to talk, to vent, to cry, to laugh together, to know they’re thought about and valued—and not just through texting. “Pick up the phone, use your voice, and reach out,” Marshall says.

Compromise

“This one was big for me and it’s two-fold,” Marshall notes. “I have a compromised immune system due to my past with chemo, so I have to make sure I’m healthy and that I do all I can to keep others healthy too.” Crises, and the way to their solutions, generally demand compromise and flexibility and, often, collaboration.

Compliance

Marshall insists this one is simple, even though Texas politicians, policymakers, and business leaders are not in agreement about when and how to end the mass quarantine and return to work. “We have to listen to the true experts and follow their guidelines,” says Marshall. “We were forced into our homes. We didn’t have a choice. But we do have a choice about how we come back out.

“If we don’t come out better after however many weeks it takes, we have missed an opportunity,” Marshall says. “That starts with using good sense and being in good health.”

 

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