400 Years Since 1619: Pepsi Announces Deal as Part of Racial Equality Initiative With Southwestern Athletic Conference, Thanks to a Little Help From Deion Sanders

With the Jackson State Tigers playing on ESPN for the first time since the 1980s, coach Deion Sanders didn’t exactly have the weekend he had hoped for after his team got blown out 34-14 by Southern. But even though Jackson State caught a vicious L on Saturday, they still have plenty to celebrate.